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Showing posts from February, 2014

Do customers prefer to have their loyalty rewards number looked?

Do customers prefer to have their loyalty rewards number looked up during checkout ? Here's some statistics according to an unlisted survery. What's your experience? 75% Preferred that the site would automatically lookup their Rewards Club # based on their billing address and email provided. 13% Preferred to push a button to look up their Rewards Club # and if a match was found, automatically add their rewards number. 10% Preferred to lookup their own Rewards Club # by manually entering their contact information. 2% Preferred to checkout without looking up their loyalty number.